It's Canada Appreciation Day at South Park Elementary. Mr. Mackey assembles the kids and shows them a video from the World Canadian Bureau. The video features the bureau's head Steven Abootman talking about the impotance of Canada - and asks all of the children from Canada to stand up. Of course, Ike is the only one to stand up. No oone is taking the video seriously, cracking jokes. Steven Abootman must have gotten this response from a lot of places, as he spoke out in front of a group of Canadians telling them that Canada Appreciation Day was mocked worldwide. Steven decides Canada should go on stike, which leads into a musical number, called "Canada on Strike".
The UN is having difficulty understanding why Canada is on strike and can't figure out why Steven is in charge of the initiative. He says he's head of the WGA - World Canadian Bureau (if you haven't figured out by now, this is Matt and Trey's take on the recent writers' strike.) Canada wants "more money." Steven suggests the UN give them "some of that Internet money." The UN can't do that, so the strike continues. Ike stands outside his house with a "Honk if you support Canada" sign. Kyle feels bad for his brother and gets no sympathy from the guys. They're infinitely more interested in Terrance and Phillip, until they find out it's a rerun, "I Fart Huckabees." They've seen it so many times, they recite the lines along with the characters. Kyle tells the guys that they need to get Canada to end the strike so they can get new Terrance and Phillip adventures. Stan says they didn't need T&P, they could just watch American comedy. He turns on "Family Guy" and can only get through one line ("You think that's Bad? Remember the time I sang "La Cucaracha" for Paul McCartney?" - yep, the manatees are back at work!) before Cartman turned off the set and said "we are not resorting to that."
Back in Canada, Terrance and Phillip tell Steven that they need to leave the protest, as it's taking too long and Phillip is diabetic. Steven tells them they can't leave and if they do, they're rats. This leads into a hilarious argument - "I'm not your buddy, guy", "I'm not your guy, friend", etc. Steven tells them that the strike is nothing to be ridiculed and that they have to stand together. Steven gets a phone call from the US - it's Kyle, who tells them they want Canada to end the strike. Kyle says they should have more money, but didn't have any money to give them. Steven brings up the Internet and tells Kyle to call him back when he had some money - and then hangs up on him. He feels he has the boys "by the balls." Kyle told the boys they needed to make money on the Internet and wondered how to go about doing that. They deduced that they needed to put something "interesting" on the 'Net to make money and came up with Butters singing a ditty called "What What in the Butt" in a variety of costumes. They put it up on You Toob, and it explodes.
Back in Canada, the strike is still on and things are looking bleak. The strike isn't even getting any media coverage - but Butters' video is - it's gotten over 10 million views - everyone wants to see "that little gay kid". Butters has even been invited to go on Jimmy Kimmel and the "Today" show. Terrance and Phillip tell Steven that the strike may not be working out and besides, people were dying of starvation. Steven's not ready to give up and then the news has a story about the strike. People from Denmark were heading to the US to take the place of the Canadians. They're the "Canadians of Europe" - and scabs in Steven's eyes.
The boys go to the DIM - the Department of Internet Money - to collect their earnings from Butters' video. They're sent to a waiting room with some of the Internet's other "celebrities" like Tay Zonday (the "Chocolate Rain" guy), the Tron guy, Lonelygirl15, the Numa Numa guy, the Star Wars kid the cute sneezing panda (I missed that one) and of course, the dramatic gopher. I also saw the two Chinese Backstreet Boys in ther room as well. Tay said that theoretically, he was a millionaire. Cartman told him he "so last year", which brough Chris Crocker to his defense ("Leave 'Chocolate Rain' guy alone!") Kyle gets a call from Steven, who's still looking for money. Kyle tells him he's still working on the money. Steven says he won't give up the strike, because he fears looking stupid. He says they don't have much longer and the blood will be on Kyle's hands. Kyle senses the urgency and asks Tay if they can cut in front of him. He says no and starts a squabble in the room over who the biggest Internet star is. Tron guy said "Laughing Baby" was more popular than Tay and Afro Ninja also claimed to be the biggest star. Fisticuffs ensue. In the end, everybody died and the boys were next in line.
The boys arrived in Canada and presented Steven with a check for 10 million theoretical dollars. Steven doesn't know what to do with theoretical money and still refuses to look stupid by ending the strike. He gets a phone call from the UN, where there's a summit of global leaders and they didn't call to negotiate - they asked that once everyone was gone if they could use Newfoundland for a global theme park. Steven's done and breaks down. Kyle gets on the phone and asks them to give them something so Steven doesn't look like a fool and ends the strike. The UN suggests a "small consolation prize" and can act like they're giving him a lot, so the strike ends. They got coupons for Bennigan's and free bubblegum for every Canadian. No one seems that excited, but it is the "greatest victory in Canadian history." Kyle returns home and gives Ike his coupon and gum. Kyle's learns the lesson (in a lengthy speech) that the Internet isn't yet a viable place to make money for creative people. Ouch. Meanwhile, Steven throws a victory party. Terrance and Phillip bust in and announce that by not working during the strike, Canadians lost $10.4 million and the value of the gum and coupons was worth a little over $3,000. Steven said the victory was for future Canadians. Terrance and Phillip send Steven and his cronies off into the sea on a slab of ice, and Steven fades off in the distance with more of the "I'm not your buddy, guy" arguing.

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